For this project, I had to create a holiday promotional poster for Starbucks. The goal was to create a promotional poster while staying on brand with Starbucks’ typeface, verbiage, color, and design. I chose to do Valentine’s Day and my thought process behind this was to use the phrase “Love is in the Air.” I used hearts as the balloons to make it look like the cups were floating up in the air. I wanted to advertise their new Molten Chocolate Latte that they were selling throughout the whole month of February through this poster.